Matthew Cooper
Co-Founder

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(Recommendations + Next Steps)
Matthew Cooper
Co-Founder
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Hi there!

Based on your responses, it looks like a Auction is probably not the right option for you.

(But don’t worry… I can tell you what is going to be the best option, and share a freebie I think you’ll find useful).

Here’s why I don’t think auction is right for you:

Yes, auctions can offer a quicker and easier sale…
But there are major downsides with auction too…
And auction is not right for every property.

I typically only recommend auction if your property has some major defect—usually something that makes it unmortgageable.

But based on your quiz responses, it seems your property has no major defects... which is great!

(I know you said your home had subsidence, but if it’s historic then your home's normally still mortgageable, and you shouldn't need to resort to auction.)

(I know you said your home is of non-standard construction, but if it’s not defective then your home is normally still mortgageable, and you shouldn't need to resort to auction.)

So here’s why I’d be hesitant to recommend auction for you:

Problem #1: You lose a lot of money...

When you sell at auction you expect to lose about 10-15% of your home’s value.

This is because:

  1. Fewer buyers.
    Most people can’t buy at auction. (Or they just don't want to). This mens fewer potential buyers, which ultimately means less competition to push up the price.
  2. Bargain hunters.
    Secondly, people who do buy at auction are typically looking for a bargain. So they’re the buyers who pay the lowest prices.

Even if you are prepared to lose a lot of money, there are other problems...

Problem #2: Auction is not right for every property...

Auction buyers are usually looking for development opportunities.

For example, they want:

  • Seriously run-down properties they can do up…
  • Or properties with major defects they can fix…
  • Or land (i.e. opportunities to build new homes).

But based on your quiz responses, your property has no major defects.

(It may need work, but it's usually still mortgageable)…

So there’s a chance your property won’t do well at auction—meaning it may fail to sell, or could go for an even lower price.

Problems #3-5: Uncertainty, waiting and chains...

  • Auction is not a guaranteed sale.
    Only about 70% of properties that go to auction actually sell. If yours fails to sell, you’ll have to try again (and usually at a lower price).

    If it still doesn’t sell, you’ll be forced to go back to the estate agents—but with the risk of a serious red flag hanging over your property.

    (For example, buyers may think “that one didn’t even sell at auction – there must be something really wrong with it…”)
  • Auction is not super fast.
    It still typically takes about 3-4 months from start to finish. So you expect to take a big hit on the price, but there’s still a fair bit of waiting around.
  • Auction is very risky if you’re in a chain.
    If you’re selling this property to buy another, auction’s unlikely to workout. Auction timeframes are fixed, but buying through an estate agent can dragon indefinitely. (And can fall through any time too.)

    So you risk being locked in to selling your house (at a low price), but notgetting the new house you want!

All in all, I think auction can be a really risky move…

So I typically only recommend it if your property has some major defect.

If that isn’t the case here, I think there’s almost always a far better option you can take.

So, what should you do next?

Based on your responses, I think selling through a good, local Estate Agent is going to be the best option for you.

You’ll end up with way more money than selling via Auction.

I know you've been on the market a while already though, so you know there are two major downsides to this:

  1. Estate Agents are Slow.
    According to Rightmove, the average estate agent sale takes 7 months from start to finish. (And that’s the average, meaning half of sales take even longer.)
  2. The Process is Stressful.
    It’s consistently ranked among the most stressful life events we go through in the UK…

I want to share something that should help though…

Access to Free In-Depth Video...

Over the last 15 years I’ve sold over 650 properties through estate agents—so I've been in your shoes many many times thinking "why aren't we getting any viewings on this one?!"

Or if it's getting viewings, then "why aren't we getting any offers?!"

And from going through this process hundreds and hundreds of times, I've only found 5 reasons houses don't sell...

And so I put together this video a while ago that I'd love to share with you.

We'll cover: 

  1. The Five Reasons houses don't sell
  2. How to diagnose which problem you've actually got right now (and it might be several).
  3. What you can do to fix it. (Real tactical things you can start doing today.)

I walk through them in this detailed video I'd like to share with you.

It’s a pretty in-depth video (around an hour long) but readers have told me it's saved them a ton of stress, a lot of money, and a lot of waiting around.

I hope you find it useful.

And remember—you’ll come out tens of thousands of pounds ahead compared with taking a 10-15% hit and selling by Auction.

Just click below to start watching now.

Good luck!

Free In-Depth Guide...

The Five Reasons Houses Don't Sell
(and what you can do about them)

Matthew Cooper
Co-Founder
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Notice: This recommendation is based only on your quiz details and is provided for general guidance only. This isn’t financial or legal advice, and individual situations all vary. Please do your own research and speak with a professional directly before making big decisions!

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